{"id":5507,"date":"2016-05-10T13:00:25","date_gmt":"2016-05-10T13:00:25","guid":{"rendered":"https:\/\/alreadyheard.com\/staging\/feature-holy-roar-records-vs-big-scary-monsters\/"},"modified":"2018-03-21T22:16:04","modified_gmt":"2018-03-21T22:16:04","slug":"feature-holy-roar-records-vs-big-scary-monsters","status":"publish","type":"post","link":"https:\/\/alreadyheard.com\/staging\/feature-holy-roar-records-vs-big-scary-monsters\/","title":{"rendered":"Feature: Holy Roar Records vs Big Scary Monsters: 10 Years On The Outside (Part 2)"},"content":{"rendered":"<p><figure class=\"tmblr-full\"><img decoding=\"async\" src=\"https:\/\/78.media.tumblr.com\/da7db180ed0736d3f70ed17725f832e9\/tumblr_o6m6373TK61r8no6so1_1280.jpg\" width=\"100%\" alt=\"\" title=\"\"><\/figure>\n<\/p>\n<p>In the second part of the interview, Kev Douch of <b>Big Scary Monsters<\/b> asks <b>Holy Roar<\/b>\u2019s Alex Fitzpatrick about future dreams for the label, those &ldquo;what if&rdquo; moments and changing the industry from the outside.<\/p>\n<p>Again, this is a largely unedited transcript of the conversation that took place.<\/p>\n<p><i><a href=\"http:\/\/alrdyhrd.uk\/1Tp1fB6\" target=\"_blank\" rel=\"noopener\">Read part one here<\/a>.<\/i><\/p>\n<p><b>BSM: Playing devil\u2019s advocate \u2013 and this goes back to when we shared an office in Dalston and we\u2019d just started Pink Mist \u2013 and this office was just some grotty little room \u2013 but it felt like we, as labels, had grown to the point where we didn\u2019t want to run them from the corner of a bedroom anymore but we wanted to have an actual dedicated space. I saw that as a step up and an attempt at growth. Where would you like to see Holy Roar going in say another 10 years?<\/b><br \/><i><br \/>\nHoly Roar: I\u2019d like us to have a bit more of a worldwide presence. How I do that \u2013 and by this I mean specifically America and Japan \u2013 I don\u2019t know.<\/i><\/p>\n<p><b>BSM: Logistically it\u2019s difficult. There\u2019s some challenges that you\u2019ll never be able to work around.<\/b><br \/><i><br \/>\nHoly Roar: It might just be as simple as partnering up with a label in each territory. But that\u2019s the fucking golden carrot. You\u2019re always kind of chasing it, but you never really get there. Sometimes you\u2019ll have a little breakthrough and something will work for a while, but then it might tail off and you don\u2019t really gain, as the American\u2019s would say, traction.<\/i><\/p>\n<p><i>But, if we were on a financially solid basis, without debts and had 1 or 2 more staff members than what we do now and we were still putting out records that we genuinely enjoyed and believed in, and liked the people we worked with and there wasn\u2019t this disconnect \u2013 I\u2019ve always prided myself on at least 90% of the bands I work with, I\u2019d happily go for a pint with, it\u2019s not just a contract \u2013 and if we maintained that family feeling, I\u2019d rather spend the next 10 years just organically growing and just chipping away and being stubborn. To be honest, I think I\u2019d be perfectly happy with that.<\/i><\/p>\n<p><i>Actually, that probably doesn\u2019t sound too ambitious, but it\u2019s because I always have other things going on in my life, or other ideas. So at the moment I\u2019m looking at opening a beer shop with my best mate, for example. But I don\u2019t have this crazy idea of watering down Holy Roar or compromising it any way. I\u2019d much rather keep it as it is and watch it grow very, very slowly and bolt other things on to different parts of my life, rather than put everything in a Holy Roar shaped basket.<\/i><\/p>\n<p><i>So yeah, I think I\u2019d like to do things like that. But I wouldn\u2019t begrudge anyone who would want to do things in a different way, nor do I think that my way is the right way; that\u2019s just how I see Holy Roar going.<\/i><\/p>\n<p><b>BSM: I\u2019ve often struggled to separate myself from the label, because for years it was exactly the same thing. And it\u2019s probably the same thing for you now. At some point you stop and the label begins \u2013 especially now Justine\u2019s on-board \u2013 but it can be hard to differentiate\u2026<\/b><br \/><i>Holy Roar: Allowing multiple accounts on Instagram has allowed me to differentiate quite a bit. It\u2019s a joy.<\/i><\/p>\n<p><!-- more --><\/p>\n<p><b>BSM: But it\u2019s difficult to separate your goals. Me personally, I want to own a boat. A big boat. I can barely swim, but I want a boat. But that\u2019s not the end goal for the label. I want the label to live on. I don\u2019t see myself always running it. Maybe one day I\u2019ll have a child and they\u2019ll take it on.<\/b><br \/><i><br \/>\nHoly Roar: Well, Shawn from Slipknot has been saying things like that. He likes the idea of just replacing the members with younger people\u2026<\/i><\/p>\n<p><b>BSM: Things just continue on. I like that. Like the label just continues to grow. And I\u2019m not talking about selling it to a corporate\u2026<\/b><br \/><i><br \/>\nHoly Roar: It\u2019s tricky though. Other labels have tried to do that and they\u2019ve just shat it up the wall horrendously.<\/i><\/p>\n<p><b>BSM: Well, in the last few years in America, a few of the labels, especially punk labels, have sold to major labels \u2013 like Vagrant \u2013 and it\u2019s not something I\u2019ve ever considered as an end goal. Or even an exit strategy. If it buys my boat though, maybe I\u2019d do it. But it\u2019s something that could be an option for you one day if the type of music you put out continues to grow. If Sony knocked on the door one day and said \u2018We\u2019re gonna buy your label, here\u2019s lots of money\u2019, and you could take a wage and still work on the label \u2013 I know it\u2019s a hypothetical but what would you do? I\u2019m not really expecting an answer to that, but it\u2019s quite interesting.<\/b><br \/><i><br \/>\nHoly Roar: Part of me likes the idea \u2013 because I do want to explore other things with my life \u2013 of just handing the ropes to Justine a bit more, and getting to the point where I just need to stick my head around the door and say &ldquo;don\u2019t sign that, it\u2019s fucking shit.&rdquo; And I\u2019d just step back and focus on other things as I know I\u2019d have nefariously moulded her into the right shape.<\/i><\/p>\n<p><b>BSM: I can see you going in a similar way to Lookout! Records. I\u2019ve read a lot about them \u2013 there\u2019s a couple of books and he\u2019s done some talks. So Larry Livermore was just this hippy character in the San Francisco\u2019s South Bay area. But they put out the first Operation Ivy album and two Green Day albums, and their turnover \u2013 it just skyrocketed. But he just got more and more disenchanted by it. The business side didn\u2019t interest him so he sold his shares and walked away, but by then he\u2019d employed people on a fairly low wage and given them shares in the company, so one of them bought him out and took the label on. And at the time it looked like it was in safe hands but it did ultimately fail. That\u2019s how I see you going out from this.<\/b><br \/><i><br \/>\nHoly Roar: I am a bit of a control freak as well\u2026<\/i><\/p>\n<p><b>BSM: I love music in my way, and we always kinda joke about it, but the bands I work with I love, and it\u2019s embarrassing at the end of each year when I\u2019m asked for my top 10 lists and things like that, because I might have released 11 and I\u2019d be angry that I couldn\u2019t put them all in \u2013 but you probably listen to 10-20 new bands or albums each week. You\u2019re here because you worship music. I could see, if Holy Roar ever got to a certain size, and the business side outweighed it, you just going &ldquo;You know what, I\u2019ve got my beer shop\u2026&rdquo;<\/b><br \/><i><br \/>\nHoly Roar: There is a part of me \u2013 and this will sound stupidly utopian and idealistic and daft, and there\u2019s definitely that part of me that you\u2019ve just described \u2013 but there is a part of me that would much rather just carry on fighting against an outdated model of the music industry and I\u2019d like to swing it some way towards where I am, rather than me pander to existing models for our bands to sell more records.<\/i><\/p>\n<p><i>And I think, say the way the internet and social media has blown things open for politicians and their offshore accounts and expenses and blah blah blah, I don\u2019t see why the same can\u2019t be applied to the music industry? And I\u2019m not saying the music industry is anywhere near as important as running the country \u2013 but just the same level of calling out bullshit in the right way.<\/i><\/p>\n<p><i>I hate all that standing at the back of the Barfly saying &ldquo;well, are you going to be the booking agent for this band because I bought you 5 pints.&rdquo; It\u2019s just pure fucking shit. I hate all that stuff. I\u2019m not good at it. I\u2019m no good just trying to be matey matey with people who I think have dogshit musical taste. And I will never, ever, apologise for that because it\u2019s that sort of music industry behaviour that perpetrates what I perceive to be bad bands still getting pushed.<\/i><\/p>\n<p><b>BSM: We\u2019ve actually been talking about something very similar over email, and you\u2019ve kind of described there as being two different music industries \u2013 like there\u2019s an &ldquo;us&rdquo; and a &ldquo;them&rdquo; \u2013 and that\u2019s what you\u2019re describing now. There\u2019s this industry where everyone\u2019s friends and it\u2019s all about everyone selling as many records as possible \u2013 playing the game or whatever \u2013 then there\u2019s the way we do it. Obviously, we want to sell as many records as we can and make bands big \u2013 but there\u2019s certain morals or certain things that we won\u2019t compromise on\u2026<\/b><br \/><i><br \/>\nHoly Roar: Yeah, I think you\u2019re right. And it\u2019s quite interesting how, for example, two years ago I\u2019d have never expected Metal Hammer to have been massively calling out the likes of Phil Anselmo for being a racist and calling out festivals for having the same headliners year after year. And I feel like they\u2019ve taken a massive gamble, as they\u2019re beginning to swing towards me and you. I mean, even nominating a label like mine. We\u2019re not a straight down the line metal label. Our bands don\u2019t have leather jackets and long hair. Well, you know what I mean. Even getting nominated over Basick Records, who are a bit heavier and have that sort of production. So yeah, I think things are swinging in our way, albeit in a slow, glacial manner, and I think that\u2019s reflected in say, some of your bands, like Gnarwolves, they\u2019re absolutely smashing it without really playing the game. Gnarwolves still look like dirty street punks to me \u2013 and I mean that in the nicest possible way \u2013 but there\u2019s none of that \u2018right guys, one of you needs to dye your hair pink\u2019 that you might have got 5 years ago.<\/i><\/p>\n<p><i>So yeah, things are swinging are way, but I think I\u2019d rather just keep fighting that fight. I think as we\u2019ve got older, we have gained some respect and leverage over time \u2013 and I don\u2019t think I\u2019m being up my arse by saying that, because we both fucking stuck at it. We\u2019ve both done 150+ releases \u2013 you\u2019re on 180\/190? Divide that by 13 years it\u2019s an exceptional work rate. I\u2019m on 163 in 10 years. People can\u2019t really say &ldquo;Oh, that label had that dogshit three years.&rdquo; I\u2019d rather, over the next 10 years, bring people further over to our perspective and way of doing things.<\/i><\/p>\n<p><i>I\u2019d much rather say, sorry, I don\u2019t NEED to pay for advertising in exchange for an article in your magazine because the supposed traditional balance of power within the music industry has shifted and the fact is that kid on the internet will find it or not, or like it or not, whether you give this an article or not.<\/i><\/p>\n<p><b>BSM: I think it\u2019s been interesting lately with the stuff we\u2019re doing. So Kevin Devine toured with the Front Bottoms and the whole tour sold out and I went to see it in Koko in London. Those bands get no press or no radio. We\u2019re now working on Modern Baseball and it\u2019s a similar thing. I mean, there is some press, but they\u2019re not playing the game.<\/b><br \/><i><br \/>\nHoly Roar: Exactly, it\u2019s not daytime Radio 1 airplay or Radio 1 Big Weekend \u2013 and I\u2019m not dissing Radio 1 \u2013 Daniel P Carter for us does wonders\u2026<\/i><\/p>\n<p><b>BSM: I think for both of us, we have bands that aren\u2019t in the mainstream; they\u2019re not even in the underground mainstream. They\u2019re not in Kerrang every week giving outrageous quotes, they\u2019re not posters \u2013 but they\u2019re selling thousands of tickets. So yeah, I agree, you can see things are swinging our way in that people discover music in their own way and people are getting on board with bands much further down the ladder.<\/b><br \/><i><br \/>\nHoly Roar: I\u2019ll tell you what; Ross Allmark, who runs Pink Mist\u2019s live shows, he told me something very interesting the other day, that the average 19, 20 year old \u2013 or 16, 17 year old is now much more socially smart with the internet and stuff, so that if an issue arises with music then they\u2019re instantly on it before anyone else because they can process the information so much faster as they\u2019re bombarded by it.<\/i><\/p>\n<p><i>But that also leads to a much more astute fan \u2013 or consumers \u2013 as they are finding out what\u2019s good much quicker than me or you. We had to literally save our newspaper money or pocket money to buy one CD a month or a 1 CD a week, whereas now, there isn\u2019t that barrier to entry. You don\u2019t have to force yourself for a month to like that Mudvayne album; you listen to it and decide it is dogshit. You don\u2019t have to force yourself to like it just because you invested \u00a313.99 in it at Our Price. Whereas I\u2019d have had to sit there reading the lyrics forcing myself to like it. Now they don\u2019t have to do that. Now people can get to Kevin Devine, or in my instance to More Than Life, because they\u2019re a great band who write good songs and they don\u2019t say nonsense in the press and they\u2019ve got some alright morals.<\/i><\/p>\n<p><i>Take More Than Life; magazines haven\u2019t touched More Than Life. Or it\u2019s been nominal to say the least, and they\u2019re my biggest band by quite some way, and it\u2019s purely from fans speaking to fans speaking to fans. &ldquo;There\u2019s this great band, check out their artwork, check out their lyrics&rdquo; and it stands to inspection.<\/i><\/p>\n<p><b>BSM: You\u2019ve been to Ibiza twice since turning 30. Why don\u2019t you start a dance label? And are you having a mid-life crisis?<\/b><br \/><i><br \/>\nHoly Roar: [Laughs] I\u2019m not having a mid-life crisis. To reference what you said earlier on, I do have an eclectic taste. I don\u2019t sit at home listening to what you would consider to be Ibiza music, but as an experience of music at a high volume I really like it. There\u2019s none of that puking and fighting like there is in UK pubs and clubs. People are there for the music and I just had a great time. I can\u2019t think of anything better than lying by a swimming pool in the daytime and going out to clubs at night, drinking cocktails before you go. I don\u2019t ever, ever go to clubs at home, so it\u2019s definitely a type of holiday.<\/i><\/p>\n<p><i>But no, it\u2019s not a mid-life crisis. Like, even when I was growing up, on the one hand I\u2019d listen to Nirvana and the Smashing Pumpkins and on the other, Underworld and Chemical Brothers. For me, at university it was just so much easier to put on a couple of dirty rock bands at the Fig &amp; Foreskin than it was to organise a rave.<\/i><\/p>\n<p><b>BSM: That ties in with my next question; I\u2019ll ask the question then I\u2019ll guess the answer. If you could\u2019ve signed any one band past or present, who would it be? I\u2019m torn between Converge, Tony Danza Tapdance Extravaganza and Com Truise?<\/b><br \/><i><br \/>\nHoly Roar: You\u2019re most on the money with Com Truise, but that would have been in the alternate reality where I started a dance label. I fucking love that dude. Converge? No. I don\u2019t know why. They forged their own path.<\/i><\/p>\n<p><b>BSM: But you love that band. Wouldn\u2019t it be a win-win?<\/b><br \/><i><br \/>\nHoly Roar: Yeah. I dunno. I\u2019ve just never really considered Converge as a band I would have signed. Tony Danza\u2026, again, I love them \u2013 but they were a band associated with a scene that had a lot of dodgyness \u2013 like crappy slogans and misogyny \u2013 and I wasn\u2019t comfortable with that. Not that Tony Danza were like that, they just played with loads of those bands and they were also a CD band, and that\u2019s a disconnect with the label.<\/i><\/p>\n<p><i>In all honesty, and in a semi-realistic kinda way, I\u2019d say Hatebreed. If I could get Hatebreed to re-record their \u2018Under the Knife\u2019 demo and do 500 one-sided 10\u201d, and they could keep all the profits, I wouldn\u2019t give a toss. Them, or I\u2019d do anything to release anything by Botch as well. So yeah, Com Truise, Botch and Hatebreed. That would be my compromise answer.<\/i><\/p>\n<p><b>BSM: Is there a band that you nearly signed in the last 10 years that you thought you were gonna get, it almost be done and then for whatever reason, it fell through?<\/b><br \/><i><br \/>\nHoly Roar: Fuck Buttons.<\/i><\/p>\n<p>BSM: Oh yeah! You actually had them\u2026<br \/><i><br \/>\nHoly Roar: We agreed to put out their first album. We were coming off the back of Rolo Tomassi and Cutting Pink With Knives and it made sense. It was an extension of the label going in that direction. So we\u2019d agreed to do an album, and while they were recording it, or they\u2019d nearly finished it or whatever, that\u2019s when Barry from ATP came in, said he liked the band \u2013 and I\u2019d never begrudge them that option \u2013 and it turned out to be the best thing they ever did.<\/i><\/p>\n<p><i>But yeah, their world and Holy Roar\u2019s world were much more closely aligned back then as they were like bands like Trencher and they were much more of an electronic\/drone exploration.<\/i><\/p>\n<p><b>BSM: I wonder where the label would be now if that release had happened?<\/b><br \/><i><br \/>\nHoly Roar: Well, I think Fuck Buttons would be nowhere near as big as they are if they stayed with us. Or maybe they\u2019d have been picked up by ATP after, so who knows. There might have been this domino effect and I might have explored the electronic side a bit more. Whereas now it\u2019s at the point with the label\u2019s image and stuff that if there\u2019s anything &ldquo;more&rdquo; electronic, I don\u2019t touch it.<\/i><\/p>\n<p><b>BSM: It feels like a step too far right now, I suppose, but back then it did make sense.<\/b><br \/><i><br \/>\nHoly Roar: Yeah, you think of Cutting Pink With Knives, Genghis Tron, Horse The Band \u2013 and I\u2019m not saying Fuck Buttons were like them, or are like them \u2013 but there was a time, say 2007, with the rise of Crystal Castles, Does It Offend You, Yeah? and stuff like that \u2013 that there was more of a mesh between indie\/electronica and hardcore, which has now fragmented much more.<\/i><\/p>\n<p><i>If we signed Cutting Pink With knives right now, people would be like &ldquo;what the hell is this?&rdquo;<\/i><\/p>\n<p><b>BSM: If I think the first band BSM ever signed \u2013 and only for like two days and with one email confirming it \u2013 was Adequate Seven, the Cardiff ska-punk band.<\/b><br \/><i><br \/>\nHoly Roar: That\u2019s mad!<\/i><\/p>\n<p><b>BSM: I know. I heard them, and they were incredible. I sent them a message saying &ldquo;This demo is incredible, can I re-release it properly?&rdquo; The label didn\u2019t even exist. I didn\u2019t know what I was doing so I don\u2019t know if I\u2019d have done anything more than they did.<\/b><br \/><i><br \/>\nHoly Roar: It would have probably been on CD-R\u2019s in Oxford\u2026<\/i><\/p>\n<p><b>BSM: But then, a few days later Household Name got in touch. At the time they had Capdown, Five Knuckle \u2013 it was their thing \u2013 so I just decided to step down from that one.<\/b><br \/><i><br \/>\nHoly Roar: I was exactly the same with Fuck Buttons. We just couldn\u2019t compete with them.<\/i><\/p>\n<p><b>BSM: The other band I nearly signed, in a very similar way, and which would\u2019ve pushed us in an entirely different direction was Drowningman. We pitched for the record, and it never came out.<\/b><br \/><i><br \/>\nHoly Roar: I fucking love that band\u2026<\/i><\/p>\n<p><b>BSM: Me too. A friend of mine said he\u2019d throw some money in too to make it work, and we put together an offer for them to do it. We offered \u00a31,000. I was working in the Co-Op making \u00a35.00 an hour. We had two releases behind us and I definitely didn\u2019t have \u00a31,000. He didn\u2019t have \u00a31,000 either as I got him a job in the same Co-Op.<\/b><br \/><i><br \/>\nHoly Roar: That\u2019s a lot of overtime.<\/i><\/p>\n<p><b>BSM: [Laughs] Exactly. If they\u2019d have said &ldquo;OK, let\u2019s do it,&rdquo; we couldn\u2019t have done it. But if we had, BSM could\u2019ve been much more like Holy Roar right now because Drowningman, as opposed to Hiding With Girls, which ended up being our next release, are totally different. So yeah, as you say, it\u2019s interesting the domino effect and which way it could\u2019ve sent us.<\/b><\/p>\n<p><b>Also, I remember when you got Fuck Buttons, I was a bit jealous. You already had Rolo Tomassi who were doing great. Meet Me In St Luis were doing great for me, and my next signings were all obvious &#8211; Blackfish, Tubelord and Colour. For you, Fuck Buttons were an obvious band in some respects, but they also added a level of eclectiness, which we didn\u2019t have. And I always wanted that. It felt like it was an extra step. That would\u2019ve been a cool roster with those two [Rolo Tomassi and Fuck Buttons] \u2013 it would have definitely put you a couple of steps ahead and I remember thinking \u2013 I wasn\u2019t happy that you didn\u2019t get it \u2013 but it was like &ldquo;damnit&hellip;&rdquo;<\/b><br \/><i><br \/>\nHoly Roar: I always think the two bands I have that you wish you had were \u2013 or are \u2013 Rolo and Brontide.<\/i><\/p>\n<p><b>BSM: yeah, I guess so.<\/b><br \/><i><br \/>\nHoly Roar: but then you\u2019ve just done one recently where I was like &ldquo;fucking hell, I wish I\u2019d done that.&rdquo; What band is it?<\/i><\/p>\n<p><b>BSM: Caspian. That\u2019s a great record.<\/b><br \/><i><br \/>\nHoly Roar: Exactly.<\/i><\/p>\n<p><b>BSM: I don\u2019t think there\u2019s too much I\u2019d have released over the last few years that would sit on either of our rosters \u2013 I do think we\u2019ve moved apart \u2013 but Caspian does feel like the perfect middle ground.<\/b><br \/><i><br \/>\nHoly Roar: Especially as the cover art looks like a Fear Factory record.<\/i><\/p>\n<p><b>BSM: [Laughs]<\/b><br \/><i><br \/>\nHoly Roar: It does! Honest to god. I saw the cover and said &ldquo;What is this bullshit?&rdquo; and then I was like &ldquo;Fuck me, this is amazing.&rdquo;<\/i><\/p>\n<p><b>BSM: That record and Talons, but at the moment there\u2019s not much else\u2026<\/b><br \/><i><br \/>\nHoly Roar: Chariots, they went from BSM to Holy Roar. And you could sort of argue; I did Bastions and you\u2019re doing Terrible Love, which feature lots of people from the Holy Roar world, and that\u2019s one where I think the lines are blurred.<\/i><\/p>\n<p><b>BSM: I like it though, when you can see the lines blurring from the one to the other. If we were talking wider, I think both of us would have loved to have worked with Three Trapped Tigers.<\/b><br \/><i><br \/>\nHoly Roar: It does feel like there\u2019s a Venn diagram between us, and bands you would put in that would be Brontide, maybe Rolo Tomassi, Caspian, Talons, maybe Giants, Apologies I Have None are an obvious example, because they have done [released on both labels].<\/i><\/p>\n<p><b>BSM: Gnarwolves to a degree maybe.<\/b><br \/><i><br \/>\nHoly Roar: Yeah, they come from maybe more of my world. So there is this parallel running, but there\u2019s loads of bands that you do, that I wouldn\u2019t touch, and likewise I could never see you touching Slabdragger or Ohhms. We set ourselves up by accident to do that sort of stuff. One of my first ever releases \u2013 or first three \u2013 was the split between Kayo Dot and Bloody Panda \u2013 like this horrible doomy avant garde stuff.<\/i><\/p>\n<p><b>BSM: OK, final question. How much would I have to pay you to get a Big Scary Monsters tattoo?<\/b><br \/><i><br \/>\nHoly Roar: What\u2019s the tattoo? The logo?<\/i><\/p>\n<p><b>BSM: Yeah, just the Harry Potter font.<\/b><br \/><i><br \/>\nHoly Roar: A grand. I\u2019d do it for a grand. So, when you sell to Sony, part of your contract with them will have to be that Alex Fitzpatrick has to get the BSM logo tattoo on a prominent place and of the size of his choice.<\/i><\/p>\n<p><b>BSM: I was saying to someone the other day, if we did a tattoo swap, it would be interesting. I\u2019d get a Holy Roar tattoo, you get a BSM tattoo. I don\u2019t have any tattoos, so it should be a bigger deal for me than it is for you. But, just to piss you off, and knowing that that you\u2019d be ashamed of it, I\u2019d consider it.<\/b><\/p>\n<p><b>Whereas I would be proud of mine, knowing wherever I was in the world, and whatever time it was, I\u2019d think about your sad little face with your BSM tattoo on your arm. You\u2019d grow to hate it.<\/b><br \/><i><br \/>\nHoly Roar: I would not hate it\u2026 <\/i><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/78.media.tumblr.com\/77c81e53682f9aaa24634570bdc3d84d\/tumblr_o6knlbCcNJ1r8no6so1_1280.jpg\" width=\"100%\" alt=\"\" title=\"\"><\/p>\n<p><b>Holy Roar Records<\/b> will celebrate their 10th Anniversary at The Dome and Boston Music Rooms in Tufnell Park, London on Saturday May 21st. <\/p>\n<p>Line-up:<\/p>\n<p><b>Stage 1<\/b><br \/>\nRolo Tomassi (Playing unique &ldquo;through the ages&rdquo; set)<br \/>\nDepartures<br \/>\nVales (Playing <i>&lsquo;Clarity&rsquo;<\/i> in full for the last time)<br \/>\nGiants (Official <i>&#8216;Break The Cycle&rsquo;<\/i> release show)<br \/>\nApologies, I Have None<br \/>\nThe Long Haul (one off reunion)<br \/>\nEmployed To Serve (Playing <i>&#8216;Greyer Than You Remember&rsquo;<\/i> in full)<br \/>\nSvalbard<br \/>\nUp River (Playing <i>&#8216;Undertow&rsquo;<\/i> in full)<\/p>\n<p><b>Stage 2<\/b><br \/>\nHang The Bastard (Playing <i>&#8216;Hellfire Reign&rsquo;<\/i> for the last time with original vocalist Chris Barlow)<br \/>\nSlabdragger<br \/>\nOHHMS (Playing <i>&#8216;Bloom&rsquo;<\/i> in full)<br \/>\nWe Never Learned To Live<br \/>\nBody Hound<br \/>\nMeek Is Murder<br \/>\nHaast&rsquo;s Eagled<br \/>\nEulogy<br \/>\nHelpless<\/p>\n<p>Tickets and further details can be found <a href=\"http:\/\/holyroarrecords.limitedrun.com\/hrx\" target=\"_blank\" rel=\"noopener\"><b>here<\/b><\/a>.<\/p>\n<p><b>Holy Roar Records<\/b> links: <a href=\"http:\/\/www.holyroarrecords.com\/categories\/all\" target=\"_blank\" rel=\"noopener\">Website<\/a>|<a href=\"https:\/\/www.facebook.com\/holyroarrecords\/\" target=\"_blank\" rel=\"noopener\">Facebook<\/a>|<a href=\"http:\/\/twitter.com\/holyroarrecords\" target=\"_blank\" rel=\"noopener\">Twitter<\/a>|<a href=\"http:\/\/holyroarrecords.tumblr.com\/\" target=\"_blank\" rel=\"noopener\">Tumblr<\/a>|<a href=\"http:\/\/youtube.com\/holyroarrecords\" target=\"_blank\" rel=\"noopener\">YouTube<\/a>|<a href=\"http:\/\/instagram.com\/holyroarrecords\" target=\"_blank\" rel=\"noopener\">Instagram<\/a><\/p>\n<p><b>Big Scary Monsters Records<\/b> links: <a href=\"http:\/\/www.bsmrocks.com\/\" target=\"_blank\" rel=\"noopener\">Website<\/a>|<a href=\"https:\/\/www.facebook.com\/bigscarymonsters\/\" target=\"_blank\" rel=\"noopener\">Facebook<\/a>|<a href=\"https:\/\/twitter.com\/bsmrocks\/\" target=\"_blank\" rel=\"noopener\">Twitter<\/a>|<a href=\"http:\/\/open.spotify.com\/user\/bsmrocks\" target=\"_blank\" rel=\"noopener\">Spotify<\/a>|<a href=\"http:\/\/www.youtube.com\/profile?user=bsmrocks\" target=\"_blank\" rel=\"noopener\">YouTube<\/a>|<a href=\"http:\/\/bsmrocks.bandcamp.com\/\" target=\"_blank\" rel=\"noopener\">Bandcamp<\/a><\/p>\n<p>Acknowledgements: Thanks to Alex Fitzpatrick and Kev Douch for their time. It\u2019s amazing what the promise of a free beer and a patty melt sandwich can accomplish.<\/p>\n<p>Words by Rob Mair (<a href=\"http:\/\/twitter.com\/BobNightMair\" target=\"_blank\" rel=\"noopener\">@BobNightMair<\/a>)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the second part of the interview, Kev Douch of Big Scary Monsters asks Holy Roar\u2019s Alex Fitzpatrick about future dreams for the label, those &ldquo;what if&rdquo; moments and changing the industry from the outside. Again, this is a largely unedited transcript of the conversation that took place. Read part one here. BSM: Playing devil\u2019s [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":15452,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8181],"tags":[2309,62,2687,136,3574,122,3573,94,3575,2310,15022],"class_list":["post-5507","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-post","tag-alex-fitzpatrick","tag-already-heard","tag-big-scary-monsters-recordings","tag-big-scary-monsters-records","tag-bsm-records","tag-feature","tag-holy-roar","tag-holy-roar-records","tag-holy-roar-records-vs-big-scary-monsters","tag-kev-douch","tag-rob-mair"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Feature: Holy Roar Records vs Big Scary Monsters: 10 Years On The Outside (Part 2) - Already Heard Staging<\/title>\n<meta name=\"description\" content=\"In the second part of the interview, Kev Douch of Big Scary Monsters asks Holy Roar\u2019s Alex Fitzpatrick about future dreams for the label, those\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Feature: Holy Roar Records vs Big Scary Monsters: 10 Years On The Outside (Part 2) - 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