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Since first being introduced to Veridian<\/b> in early 2016<\/a>, the Reading sextet have continued to thrive with their impassioned brand of alt rock-pop. Besides releasing their debut EP, ‘40826D’<\/i> <\/a>in May 2017, they’ve played alongside a host of bands including Red Jumpsuit Apparatus, The Ataris, Mallory Knox, Arcane Roots, Dream State and more. In short,\u00a0Veridian<\/strong> have kept themselves busy for the best part of 18 months, writing and touring whenever possible.<\/p>\n As we learn, they do have some new material tucked up their sleeves but not they’re not quite finished with\u00a0‘40826D’<\/em> era.\u00a0\u00a0‘Follow’<\/em> is the final single to be lifted from the EP and to mark its release tomorrow (Friday, October 26th), we’re premiering the music video.<\/p>\n Where\u00a0Veridian<\/strong>‘s other material confidently embraces a melodic alt-rock approach,\u00a0‘Follow’<\/em> has hints of experimentation with\u00a0James Marshall Stack’s synth keys running through the track. When combined with\u00a0Simon Jackman’s soaring vocals and the band’s direct and bold instrumentation, it’s clear why the song is a favourite amongst the band and their fans.<\/p>\n On top of premiering the psychedelic visual for ‘Follow’,<\/em> we had a catch up with James and guitarist\u00a0Robbie Everett to find out about the video, their touring highlights and future plans.<\/p>\n AH: So let’s start with the new video for ‘Follow’<\/i>. How did it come together and is there a meaning behind the kaleidoscopic effect?<\/b> This sort of reflected the vibe of the song with the different synths and organ sounds. We tend to use a whole variety of synths and different instruments in our tracks and ‘Follow’ was never going to be exempt from this, we felt that this was well represented by using a variety of colours and patterns that create the kaleidoscopic effect.<\/i><\/p>\n AH: The track comes off as uplifting and cathartic, especially lyrically. How would you sum up what ‘Follow’<\/i> is about?<\/b>
\nJames: ‘Follow’ was always a firm favourite on the ‘40826D’ EP. We wanted to release it as a final single to close the release. We originally started the video idea for ‘Follow’ with a whole load of tour footage from our tour with Anavae and a bunch of other shows. We weren’t keen on just sticking it out as a collection of footage and, taking inspiration from a couple of other videos we’d seen, decided on the kaleidoscopic effect. <\/i><\/p>\n
\nRobbie: \u2018Follow\u2019 is a song about finding purpose. It\u2019s about how people find explanation and justification for their existence through any cause, and how closely we hold ourselves to these ideals. It\u2019s a song about the thing that get you out of bed every morning, how we seek fulfilment through being part of a bigger movement or community, but also how this desperation can consume peoples entire lives and bring negativity into the world.<\/i><\/p>\n